When you go to the grocery store or a restaurant, you have a certain level of expectations for your eating experience. Unfortunately, one company has not lived up to their brand standards.IKEA is an international furniture company that also has restaurants within their stores. One of the products that is most desired in these restaurants … Continue reading Ikea is getting a taste of bad publicity
You always hear "you are what you eat". However, it can be even more fun to tweet what you eat!Each week, the AgChat Foundation hosts a tweet chat on Twitter to connect producers and consumers about topics concerning food and farming. These conversations are focused on specific topics brought up by followers each week and then … Continue reading Tweet What You Eat
As an agricultural advocate, it is my job to find new methods to share with consumers the practices and methods used in today's technology-savvy world. With this objective, many commodity groups and organizations are striving to enhance their efforts to promote the industry to society with increased use of social media and videography. One group … Continue reading Pork promotional video: Shows potential or stuck in a rut?
This spring, I am interning with Ohio Farm Bureau in their public policy department. For this position, I have been able to focus on some event planning projects in the area of agricultural policy.On Tuesday, we hosted our first event of the year, Ag Day at the Capital. Ag Day at the Capital is an … Continue reading Advocating at Ag Day at the Capital
This weekend, I went on a shopping trip with one of my friends. I love shopping, but what I love even more is comparing the different marketing campaigns these companies use in their displays and store layouts. After taking my graphic design classes, I am better able to interpret what type of feel and approach … Continue reading This advertising is not by ‘chance’